The Fill Me In print poster conveys the genre of the film. The poster is of simple design and only highlights the 3 main characters. Although a simple poster, it makes you think about what is happening. This is much like how the short film makes the viewers think about what is happening. The text is also plane and simple and has an effect as if it has been filled in which is a play on words.
The tag line "would you give him a second chance" and the way the man is situated in between the two females suggests a sense of the man being unfaithful. All of these factors combined suggests the target audience is young adults.
The institutional information includes the film website address http://www.itsupshot.com/portfolio/fill-me-in/ which is very simple, merely giving the names of the director, cinematographer, producers and writer. Most film websites would be much more highly developed and invite audience interactivity. No release date is given merely 'coming soon'.
Enlarge the image to the maximum (we cannot see the graphical effect to which you refer). Comment on the institutional information.
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